Feb 17, 2011

Know What You Want to Say Before You Write

pen and paper.jpgThat title is actually one of my cardinal rules for writing, whether we're talking about a nonprofit grant proposal, a book, or a letter to Mom. When I'm having trouble putting words on the page, a little looking inward often reveals that the real problem isn't in the writing process, it's in the thought process. In other words, I don't really know what I'm trying to say.

So it was nice to see an articulate reminder of and expansion on that topic, by Rebecca Leet, as guest blogger for Nancy Schwartz's Getting Attention blog, with her article, "Can't write the message? Maybe it's not your fault."

Rebecca addresses the added complexity of trying to get all the key players in an organization united around its core message -- no small challenge, with fundamental issues at stake!